All Services
Audience Growth & Promotion

Targeted Ads & Campaign Management

Precision Amazon and Meta campaigns built for return on ad spend, not vanity impressions.

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Overview

What this service is — and why it matters

Book advertising is unforgiving: thin margins, long read-through cycles, and platforms happy to spend your budget on the wrong readers. Winning requires disciplined structure, tight targeting, and honest measurement.

We build, launch, and manage campaigns across Amazon Ads and Meta — keyword and product targeting, audience testing, creative rotation, and weekly optimisation against the metrics that actually predict profit.

Who it's for

Authors ready to invest in paid reach, authors whose current campaigns lose money, and series writers optimising for read-through rather than single-book sales.

What's Included

Everything you receive

Full campaign architecture across Amazon Ads and Meta
Keyword, category, and competitor product targeting
Audience research and lookalike setup
Ad creative and copy variants for testing
Bid strategy and budget pacing
Weekly optimisation and negative-keyword pruning
Transparent monthly performance reporting
Read-through and series profitability tracking
Benefits

The results you can expect

Spend that pays back

Structure and pruning move campaigns toward profitability.

Faster learning

Systematic testing finds winning angles in weeks, not months.

Series leverage

We optimise for whole-series revenue, not book-one sales alone.

Total transparency

You own the accounts and see every number.

Our Process

How we work with you

01

Discovery

We start with your book, your goals, and your numbers. A focused intake call and asset review tell us exactly where you stand today.

02

Strategy

We build a plan tailored to your genre, audience, and budget — with clear priorities, timelines, and the reasoning behind every decision.

03

Execution

Our specialists get to work, keeping you updated at each milestone and refining as real data comes in.

04

Delivery

You receive finished assets, documentation, and a walkthrough — plus recommendations for what to do next.

FAQ

Questions authors ask

Still unsure whether this is the right fit? A free strategy call is the fastest way to find out.

Ready when you are

Ready to Take the Next Step With Your Author Brand?

Tell us about your project and let our team recommend the right strategy for your goals.