Market & Competitor Research
Know exactly who your readers are, what they already buy, and how to position your book beside it.
What this service is — and why it matters
Most author marketing fails because it starts with the book instead of the market. We map your genre from the reader's side — the comparable titles they buy, the tropes they expect, the price points they accept, and the covers they click.
You receive a plain-English research report with clear positioning recommendations you can act on immediately, whether you are drafting, launching, or reviving a backlist title.
Authors entering a new genre, debut authors defining their positioning, and established authors whose sales have plateaued.
Everything you receive
The results you can expect
Decisions backed by data
Stop guessing which categories, prices, and hooks work in your niche.
Sharper positioning
Your book reads as unmistakably 'for me' to the right reader.
Wasted spend avoided
Research first means ad budget goes to audiences that convert.
Reusable foundation
The report informs your covers, blurbs, keywords, and campaigns for years.
How we work with you
Discovery
We start with your book, your goals, and your numbers. A focused intake call and asset review tell us exactly where you stand today.
Strategy
We build a plan tailored to your genre, audience, and budget — with clear priorities, timelines, and the reasoning behind every decision.
Execution
Our specialists get to work, keeping you updated at each milestone and refining as real data comes in.
Delivery
You receive finished assets, documentation, and a walkthrough — plus recommendations for what to do next.
Questions authors ask
Still unsure whether this is the right fit? A free strategy call is the fastest way to find out.
Ready to Take the Next Step With Your Author Brand?
Tell us about your project and let our team recommend the right strategy for your goals.